Heather Reavey, head of practice innovation at EPAM Continuum, coming to the Blackstone LaunchPad Friday, September 21

Heather Reavey

Join us for an interactive workshop, “Research, Prototyping and Piloting to Test: Reframing the Challenge”

Heather Reavey ’99, VPA Industrial and Interaction Design, head of practice innovation at EPAM Continuum, thinks about where innovation is going.  For nearly 20 years she has been shaping people, practices, and processes to be there first.

She has dedicated her career to innovation—doing it, leading it, and teaching it. She began as an Envisioner, focused on designing human-centered strategies and demystifying complexity through storytelling that helps catalyze organizations to take action. Over her career, Reavey has led teams and helped launch game-changing ideas and strategies for Procter & Gamble, Insulet, American Express, United Healthcare, and BBVA.

As a design educator, she has taught strategy and design at Syracuse University, Harvard Business School, Wentworth Institute of Technology, and Massachusetts College of Art and Design.

She will be sharing that expertise with Syracuse University innovators, inventors and entrepreneurs at a workshop at the Blackstone LaunchPad in Bird Library on Friday, September 21 from 11 a.m. to 1 p.m.  A light lunch will be served.

The interactive session will begin with brief remarks by Reavey, followed by team exercises, and feedback with Professor Don Carr, IDSA, Program Coordinator, MFA in Design and SyracuseCoE Faculty Fellow.  The workshop is open to all Syracuse faculty and students — especially those interested in the process of research, prototyping and piloting.  Reservations are not required, but are helpful for planning.

Continuum is a global innovation design firm founded by Gianfranco Zaccai ’70, VPA Industrial Design, who is known for championing a holistic and highly integrated approach to innovation research, design, and development.  An innovation design firm headquartered in Boston with studios in Milan, Seoul, and Shanghai, the firm designs products, services, and experiences that improve people’s lives, in small and large ways.

Continuum partners with Fortune 500 clients in the healthcare, financial services, travel and hospitality, and consumer products industries to deliver value through four practices: Strategy, Physical/Digital Design, Technology and Made Real Lab. The company focuses on a human-centered approach to physical design and product development. Continuum’s studios and the Made Real Lab are unique spaces that enable teams to collaborate throughout the entire iterative product development process by combining advanced prototyping technologies including mechanical, electrical and robotics engineering, together with AR/VR experimentation tools.

EPAM Systems, Inc., a leading global provider of digital platform engineering and software development services, acquired Continuum earlier this year.


To learn more, or reserve a seat for this engaging event, e-mail: LaunchPad@syr.edu